by Christine | Writing
I apologize, I don’t have my notes with me from yesterday so I’ll have to add those tomorrow.
But – yesterday I had my very first booksigning ever. For my very first published book, DEMON SOUL, pubbed by Crescent Moon Press. It was amazing! No, I didn’t sell out, and that’s okay – the lovely NY Times bestselling author in two genres next to me didn’t sell any more books than I did, so that made me feel better.
What I did do though was get up off my ass. I stood, and hooked my bookmark to my pen, and leaned over the table to people as they walked by. “Here, you need this!” or “This is for you!” Most people smiled, only a couple refused; and I spread my brand a little more. I even sold one book that way (in total, I sold 4. Don’t laugh!). I could have sold more if I’d had a physical book; several people, including men, expressed interest in the physical book. Hopefully they’ll go to Amazon and buy that way, we will see. But at the end of the day I must have given away more than a hundred bookmarks and pens. Which spreads the brand.
I know – many authors say they’ve never bought a book from a bookmark, and I’m one of them. But readers are not authors, and if the blurb is catchy enough, the bookmark striking enough, you’ll pull in new people. If nothing else, you’re spreading your brand, and that’s never a bad thing, right?
I was so into my “friendly marketing mode” that I even talked to Selena James for about five minutes about her conference experience and then about my book. It wasn’t until she walked away that I realized her affiliation with Kensington. Now, she’s the exec editor for Dafina Books, and as such not a publisher for me, but still – I learned that when in marketing mode, it was easier to be relaxed even in front of the biggies. Heather Osborn of Samhain Publishing also got a pen, a bookmark, and we had a brief conversation.
Another thing I learned while pimping my book out was how to succinctly state what the book is about in an organic, unplanned way. This is not your elevator pitch, my friends – this is a conversation with readers. Hooking them verbally is different than hooking them on paper. I don’t know why but it is. The basics are the same but the delivery is different…words that I’d never put together with the novel were tumbling out. I got good at it very fast, and enjoyed it which I didn’t think I would.
The best thing about the day? I had a gal from England buy my book. She downloaded it on her newly-won-at-a-raffle Kindle, and came back to show it to me…her plan was to read it on the plane on the way back home. SWEET!!! Am I allowed to happy dance?!!
*****
Buy Link: at Amazon or at All Romance eBooks and search for DEMON SOUL.
by Christine | Uncategorized, Writing
My head is still awhirl from all the goings-on! This morning I did NOT go to the gym, so if Deidre Knight was there, she won today.
Panels yesterday – I listened to four authors talk about how to keep the plot tight and your reader reading, and then the two heavy-hitters with lunch in between – the editor and agent panels. After the editor panel (which pretty much said what they always say – write the best book you can and it will find a home), I went up and gave my bookmark to Deb Werksman, telling her I have a new book out. I LOVE the books she publishes, and would be thrilled to be published there and I told her so. She immediately whipped out her business card, so there’s that. I also talked to Heather Osborn and Lori Perkins. Lori is with Ravenous Romance and Heather of course is with Samhain. I was interested to hear that Samhain is taking all heat levels now…yet another market opening up. All the editors said the same thing – you don’t have to have an agent to submit, but if you don’t you’d better follow the submissions guidelines to the letter. And if you do your submission will stand out. Interesting, no?
After lunch, I went to the agent panel and gave a lot of bookmarks out there. I received strong interest from four of the agents, especially when I told them I had a book coming out, another one in the queue, it’s a series, and I don’t have an agent. So that was sweet. I talked to Kevan Lyon who remembered my name from the Savvy Authors pitch session last week – Jill Marsal (Marsal Lyon Literary Agency) asked for my first 50 pages off a 3 line pitch, and I wanted the agency to put a face to the name. So mission accomplished.
Floating on air, then I went to Boys Don’t Cry: the Male POV. Very interesting and I got some really good reference material from there – I’ll do another post just on that topic as it was fascinating.
All day I kept running into friends – I saw Christine London frequently, and Eden Bradley; Lisa Kessler; Syrie James; oh and others, lol!
At 4pm the RT Book Reviews Awards Ceremony was held – and no less exciting, even though the winners knew six weeks ago. So that was fun. I skimmed the Samhain Steampunk Tea, as it was very crowded and I had to get ready for the Faery Masquerade that night. Syrie James came up to my room and we lazed around and talked for a couple hours until it was time to get ready. She looked amazing in peacock feather wings and a gorgeous, sparkly gown. I had on an authentic Venetian ballgown (thank you, AJS Costumes in Burbank!) and felt only slightly foolish.
After dinner (which was wonderful), there was a costume contest and like a fool I participated. What was I thinking? Dizzy even without wearing heels and a huge, heavy gown – going up stairs and doing a curtsey was dangerous. I was scared to death. Out of 55 of us, there were 15 finalists – and to my surprise I was the last finalist called. (Thanks, Faery Court!) So I had to do the traipsing up the stairs again, helped luckily by the Mr. Romance guys who swore they wouldn’t let me fall. And I didn’t, so that was good.
Of course, a hunky guy with a puppy who had wings won first place, I think. Five won prizes, the rest of us were just thankful to get off the stage. Or maybe that was me?
At any rate, it was a long and exhausting day, which is why I didn’t get up at 5:45am to hit the gym. Maybe tomorrow? Oh…the Vampire Ball is tonight. Their theme is Zombie Strippers from Plan 9…um, yeah. I’m not wearing a costume tonight…no one wants to see my zombie stripper, trust me!
And now I’m running late. Keep writing and reading, everyone! The digital revolution may be taking place as I type, but content is still king!
by Christine | Writing
Yesterday got off to a great start. I went to a “get the most out of RT” hour, and they had all the pubbed authors stand up, give their name and the name of their book, and it was really nifty!
The best part of that hour though was finally meeting in person Kristen Lamb, the guru of Social Media for authors. She is just as nice and funny and intense in person as she is on twitter – and that’s saying something. We hung out, made plans for some future blog stuff, and ended up sitting together at the Welcome to RT mixer along with Roz Lee, Jennifer Haymore, and Sarah (who got 2 requests – one from an agent, one from an editor!!!).
In the afternoon I went to the Crescent Moon Press spotlight, the Ravenous Romance spotlight (both of which were very enlightening), then went to listen to Elaine Spencer and Deidre Knight from the Knight agency, along with Shannon Butcher and Kristen Painter, two Knight Agency clients. They were talking about plotting your career – and the best advice they had was to stay flexible, keep writing, and if you can, get an agent to help you through the turmoil that is going on in the publishing world. What is true today may not be true ninety days from now. There really aren’t any more 5 year plans for an author’s career – everything moves faster now.
After the talk I was able to talk to Deidre (and kid her about not showing up at the gym yesterday morning, like she’d said she would. But she didn’t arrive until late morning, so that was a great excuse!). It was nice getting to talk to her like a real person! I handed her a bookmark and she was appropriately pleased for me – everyone when they find out I’m a debut author has been very warm. She didn’t show up at the gym this morning, either, but that’s okay -it was packed again. (She’s lost a ton of weight btw and looks great!)
Going from one workshop to another, I ran into Angela James. She is the tiniest, nicest, prettiest woman I’ve seen in a long time. She’d make a great heroine in a novel, I’m just saying. Anyway, I shook her hand, introduced myself, told her she’d sent me a very nice rejection letter but I might have something else for her to look at – and she was appropriately receptive, and very very nice. I’d love to work for her and so will keep that in mind.
A panel on social media was great – Kristen Lamb was there, Nicole Peeler, Andrew Shaeffer, and Terry Kate of Romance in the Backseat. FABULOUS! I’ve got a date with Terry Kate in May, I think, so it’s all peachy.
Got to rush now so I’ll just say during yesterday evening’s Sexy Sirens Through History gathering, I got to talk to the press person from the Los Angeles times. He not only took my bookmark, he asked me questions about my book, my publisher, RT, my writer’s journey, and asked for my phone number. His name was Alan, and you can be sure I’ll be talking to him whenever I see him the rest of the week. And he said the feature should run in the Saturday edition of the L.A. Times.
So that’s my Wednesday Wrap-up. All in all, I consider it a great personal success!
by Christine | Writing
So, today is the first full day of the Romantic Times Booklovers’ Convention here at the Bonaventure Hotel in downtown Los Angeles. But I’m going to back up to yesterday.
I attended a BookCamp event that went from 1:30pm to 8pm, so I got to the hotel early in the hopes I wouldn’t be dragging my luggage, my pens, bookmarks, ballgown, faery wings, and venetian mask around.
Luckily, I got in with no problems and by 12:30 was anxiously waiting for my luggage to appear in my room. Which it did about 20 minutes later. GORGEOUS ROOM. Must remember to sneak hubby in at least a couple of nights. Ahem.
So, BookCamp. First off, the people – Angela James was there, as was Miss Smart Bitches herself (but I didn’t get a chance to talk to her – what a hoot! I love her!), and Patrick, the man behind Good Reads – plus lots of readers and authors. The purpose behind it is kind of a non-structured convention – we all came up with ideas to break into small sessions for, and we came up with 16 different topics – everything from “what about libraries?” to contracts, to audio books, to reading groups…we had three 40 minute blocks of time, spread across four different classrooms – and we shared information. No one person stood at the front to talk – we sat in a circle and talked. Shared ideas. And no matter what topic we talked about, everyone was gracious and respectful of each other. Polite discourse. Fascinating!
After it was over, we moved to Borders Grill across the street from the hotel and had a cocktail party, which was part of the event. Lovely drinks and appetizers. Of course, it was very loud in there, and quite disorienting for me, so I bugged out kind of early and wandered the food court in the hotel before going up to my room. A woman in front of me was desperate for a can of coke – when I saw her name tag, I did obeisance. BJ Daniels is all over the Harlequin romance world, and I always love reading her work. So to meet her in person was a thrill! And she said she’d buy my book! Gasp! I’m so excited!
So…what I learned yesterday was go NOWHERE without my bookmarks and pass them out to EVERYONE. (Side note: this Starbucks gets the most eclectic bunch of folks in it that I’ve ever seen…and most of them are wearing some sort of intoxicating colognes or perfumes of some sort.)
ANYway – I am about to put the computer away, and go look for Promo Alley. I’d like to set my stuff up with the SAVVY and the CMP Peeps…we shall see! (Or maybe Promo Alley is in Club RT…hmmm….)
I don’t know why – but it seems easier to talk to other writers here than it does at RWA. Maybe because there are fewer of us here? I just don’t know. But I’m looking forward to today!
by Christine | Life, Writing
Branding myself is a tiring business, but I have to remember it is a business. Writing a great book doesn’t mean squat if no one reads it, right? So, despite the fact that I don’t have an actual release date for my book, I’m forging ahead with my author brand by blogging at other sites, updating Twitter and Facebook, and if I’m lucky, adding words to book 2 in the Caine Brothers series.
It’s tiring. At times I have to remember to step away from the computer and just breathe. Whether I do yoga, or walk around the block, or meet a friend for coffee, I need the headspace away from my desk. Not to mention, my body needs to get moving in order to stay healthy. (Speaking of moving, I tried to do a couple of walk/runs. My third one, I tweaked my left knee. Sigh…and so it goes…)
Blogging gets kind of obsessive, especially when you get a lot of comments. I always feel I need to answer each one, even though I KNOW most of those commenting aren’t going back to read in case I comment! Still, seeing my words connect with other people is really cool.
Next week, on Monday I’ll be at Eva Coppersmith’s blog – you can find me there on and off all day PLUS I’ll be doing a giveaway of a copy of DEMON SOUL.
Now, I need to write. Tomorrow I have friends coming over for dinner, so will need to clean plus go to 10:30am yoga class. Oh, and cook, of course, I’ll need to do that too…oh, and the rest of the weekend?
I’ll be breathing.
by Christine | Writing

Tynga is hosting Crescent Moon Press debut authors this week! Drop by and leave a comment on my interview and you could win a free copy of DEMON SOUL!
Click here…
See you there!
P.S. The drawing ends April 6th, so there’s time!